Happy Shopper vs Smart Supermarket: which is cheaper in Malta?
On the 81 products that both Happy Shopper and Smart Supermarket sell, Happy Shopper was cheaper on 4% of them and Smart Supermarket on 89%. Bought together, they cost €298.78 at Happy Shopper and €245.24 at Smart Supermarket: Smart Supermarket is 21.8% cheaper.
- 81 products both sell
- 4% cheaper at Happy Shopper
- 89% cheaper at Smart Supermarket
- 7% the same price
By category
| Category | Products | Cheaper at Happy Shopper | Cheaper at Smart Supermarket | Basket |
|---|---|---|---|---|
| Chilled & Dairy | 22 | 0% | 82% | Smart Supermarket −19.7% |
| Food Cupboard | 20 | 0% | 100% | Smart Supermarket −20.2% |
| Drinks | 11 | 0% | 100% | Smart Supermarket −29.0% |
| Bakery | 7 | 0% | 86% | Smart Supermarket −15.0% |
| Snacks & Sweets | 6 | 0% | 83% | Smart Supermarket −9.5% |
| Wine & Alcohol | 5 | 0% | 100% | Smart Supermarket −20.6% |
| Health & Beauty | 5 | 60% | 40% | Smart Supermarket −4.7% |
Biggest savings at Happy Shopper
- Durex Condoms Extra Safe X12€13.69
€14.59€0.90 less - Nivea Deodorant Spray Original Black & White 150ml€3.47
€3.68€0.21 less - Colgate Toothpaste Herbal 75ml€1.79
€1.82€0.03 less
Biggest savings at Smart Supermarket
- Beefeater Gin 70cl€18.30
€24.70€6.40 less - Absolut Vodka 700ml€16.61
€21.61€5.00 less - Captain Morgan Rum Spiced Gold 700ml€12.95
€15.99€3.04 less - Campari Bitter€15.99
€18.11€2.12 less - Alpro Almond Dark ChocoMilk 1L€1.85
€3.60€1.75 less - A.b. Pro Comfort Tampons x16€3.22
€4.95€1.73 less - Alpro Drink White Almond No Sugars 1ltr€1.99
€3.70€1.71 less - Alpro Almond Coconut Drink 1lt€1.85
€3.40€1.55 less - Alpro Soya Almond Milk Lactose And Dairy Free 1 L€1.85
€3.30€1.45 less - Alpro Barista Oat Gluten Free 1Lt€1.85
€3.30€1.45 less - Alpro Rice & Coconut Milk€2.25
€3.60€1.35 less - 3 Leaves Corned Beef 340g€3.39
€4.45€1.06 less
Cheapest equivalent basics, any brand
| Basic | Happy Shopper | Smart Supermarket | Cheaper |
|---|---|---|---|
| Eggs | €0.29 per egg Gattfarm Fresh Egg X15 · €4.40 |
€0.30 per egg Amadori Medium Eggs x 30 · €8.99 |
Happy Shopper, 2% less |
| Milk, fresh or long-life | €1.67 per litre Benna Milk Whole 1000ml · €1.67 |
€1.32 per litre Benna Fresh Milk 2.5% Fat - 1Lt · €1.32 |
Smart Supermarket, 21% less |
| Butter | €12.68 per kg Benna Pure Butter Unsalted 250g · €3.17 |
€16.00 per kg Benna Salted Butter 200g · €3.20 |
Happy Shopper, 21% less |
| Spaghetti | €2.70 per kg Barilla Spaghetti 500g · €1.35 |
€2.96 per kg Agnesi Spaghetti N.3 Biopack - 500g · €1.48 |
Happy Shopper, 9% less |
| Plain flour | €1.00 per kg Divella Type 00 Flour 1kg · €1.00 |
€1.70 per kg Good Earth Gefl Flour Plain White 500G 25 · €0.85 |
Happy Shopper, 41% less |
| Apples | €3.64 per kg Fresh Apples, 1Kg · €3.64 |
€1.80 per kg Apples Gala 2Kg · €3.60 |
Smart Supermarket, 51% less |
| Still water | €0.80 per litre Vera Water Still 500ml · €0.40 |
€2.00 per litre Aquaana Natural Spring Water 50cl · €1.00 |
Happy Shopper, 60% less |
| Toilet paper | €0.28 per roll 15% Off Selpak 2ply Toilet Paper x 32 · €8.80 |
€0.49 per roll Astral Maxi Toilet Paper - 6 piece · €2.93 |
Happy Shopper, 44% less |
Prices as published on each store's website on 14 Nov 2026, in stock, including current promotions. Products sold by weight are left out because stores price them differently. Matching is automatic and can be wrong; tell us if something looks off.
Happy Shopper price list Smart Supermarket price list Overall ranking
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